"Coordination is key to global brand management and brands need a brand custodian to ensure their message and branding is consistent across all regional channels. "
Our world is more globalized than ever before. Brands are expanding their demographic, online presence and social reach every year, breaking into new markets around the world.
Brand management has evolved greatly over the years with a complex and ever-changing landscape. Pleasure Brands enables brands to reach new international markets while maintaining strong partnerships in our key regions.
From managing brand guidelines and ensuring consistency in brand positioning, to adapting and localising brand communications, there are many challenges to integrating a local marketing strategy that is also aligned with your global brand strategy. Not to mention the need to keep up with knowledge and best practices for international regions.
Pleasure Brands mitigates these challenges through active partnerships. We help global brands stay focused on their international strategic vision while our team works closely with retail partners and end-users on local-level aspirations. We serve as a brand custodian for our region and we do it with pride.
An active partnership with Pleasure Brands ensures your global brand is successful. We help lessen the challenges global brands face as they explore and enter new international markets. Our experience and resources provide the support you need to successfully expand your brand while maintaining your strategic vision and brand guidelines in our key region.